Logo Ideas/Final Logo Idea

As a group we created a few logos on photoshop that would be a common motif throughout the whole promotional package. We needed our logos to represent the genre and the band, the genre of Plain White T's songs are generally about love and heartache. Romantic stereotypes are the receiving of roses, sitting under the sunset together, kissing in the rain and obviously the heart shape. We experimented with these elements and created the following logos:

Logo Idea 1 

This logo represent white rose petals which represent innocence and purity. The use of a red text matches the colour scheme and means that it will stand out as the colours are contrasting. The word 'white' is in capitals because it is completley opposite to the colour the text is actually in. The rose petals are shaped in a heart to reflect the romantic genre of the music. The text has a black drop shadow to create a 3D effect and to once again match the colour scheme.

Logo Idea 2

The idea of the logo being in a circle makes it look more attractive as it has shaping to iut however it also represents the shape of the sun which is the theme within this logo. Having a tree which insinuates it is in a forest is romantic as couples go for romantic walks or have picnics in the park. The sunset is a common element as a stereotyped romantic scene is a couple sitting together under the sunset as it goes down. The text 'Plain White t's has a black glow around it which reflects the glow of the sun. Luckily the tree is situated to the left which means that the text can be on the right without layering over any important elements of the image.

FINAL LOGO

This is our final logo that will be used over all of our promotional packages. We liked our first logo idea, the way the petals had formed a love heart reflecting the genre. However because we had started to use a rose on our digi pack front covers, we felt that instead of rose petals we should use roses,still keeping the shape of a heart. The original colour of the love heart was a bland pastel red however through contrasting I made it brighter and therefore the shadows stood out more. This meant that I could include the black and red colour scheme running through out my promotinal package.We decided to change the font so that it matched our final ' Plain White T's' font used on throughout our tasks, this being'poor richard. Hwever our text is usually black but this wouldnt stand out against the black and red logo so we used the colour white as we had already scene from our first logo idea how well red and white help eachother to stand out.